Frequently Asked Questions (FAQ)
Answers – From the Leading Adwords Management Service
Question:
Why is Adwords a Wise Investment for Me?
Answer:
When you do a search for you service or type of business, are you showing up on the first page of Google?
If you are not, then one of your competitors are. Our Adwords Management services and strategies will give you a tremendous edge on your Local Competitors as well as international competitors.
Question:
Is Adwords a wise investment?
Answer:
Most Definitely, The economic catastrophies of today have little effect when it
comes to internet spending and online advertising. As the internet grows
increasingly popular the power of adwords is always increasing ONLY for those
who are doing it right.
Question:
Can Adwords be a dangerous investment?
Answer:
Well, I wouldn’t call it dangerous because you have the power to pause your
advertising campaigns at any time. If you do not optimize your campaigns,
perform daily spilt testing, manage your keyword bidding each day and apply
advanced On-Page Optimization to your website then it is definitely a wasteful
investment. Any Adwords Management Company that does not implement these strategies for you is ripping you off.
Question:
What Is On-Page Optimization?
Answer:
“On-Page Optimization” is the term used for the process of optimizing a web site for specific and high performing keywords.
Look at it this way: Every niche has 7-12 different keywords that are both highly
competitive and profitable.
Since these keywords are so competitive you have to pay more money per click
in order to advertise under them.
The Main way to descrease your cost per click for these keywords is by Optimising your webpage for those keywords. This will give your keywords a perfect quality score and Google will reward you with lower bid prices.
Question:
Why Haven’t I heard of On-Page Optimization before?
Answer:
Most Adwords Consultants do not talk about it for one of two reasons.
A) Adwords Consultants may not invest time in closely monitoring the many changes in Google’s
algorithms and study the latest PPC management strategies.
B) Adwords Consultants not mention it because the process can be so time consuming to
apply to multiple clients websites.
Question:
What results can I expect to see from AbsolutelyDominate.com managing my adwords?
Answer:
Month 1: You will immediately notice a big decline in wasteful PPC spending
after we completely optimise your campaigns.
Month 2: You will see a decrease in keyword bid prices as we optimize your
website for profitable keywords and write highly relevant ads for EACH and
EVERY keyword.
Month 3: You will see an increased amount of traffic coming to your site and a
big decline in your keyword bid prices as your ads become better and better from our daily split testing.
Month 4: bid pricese continue to get lower, site traffic increases, ads perform far
better and have higher Click-Through rates, wasteful spending is Eliminated.
Our goal is to help you make the best ROI (Return on investment) as possible.
Question:
What do you mean when you talk about “Optimizing a Campaign”?
Answer:
Optimizing a campaign is the first big step we take in ‘fixing’ your adwords
campaigns.
When we optimize your campaign this is what we do:
We sort through all of your keywords and organize them into very closely knit
adgroups. We actually will put most of the keywords into adgroups of their own.
Then, we write a highly relevant ad for each and every keyword.
That would take you days, but that’s what we’re here for.
(We do this because Google Adwords is all about relevancy. If your adgroups, your
keywords, your ads and your landing page are all extremely Relevant you’re
going to have a great quality score.)
That means you’ll pay less per click and actually get even more traffic for less than what you payed before!
Question:
How can I be sure my campaigns are getting Daily Mantinence?
Answer:
From the very moment we start managing your adwords campaigns you will
recieve ongoing reports of every single thing that has been done to your
adwords campaigns.
We will touch base with you to ensure we are going in the
right direction and help you determine how much you are willing to spend per
sale or conversion.
Question:
Why Do You Offer Article Marketing as a Free service to PPC Clients?
Answer:
Article marketing is a Fantastic way to get loads of free traffic and get higher
ranking in search engines.
We most definitely want to stand head and shoulders above all other PPC
Management companies. Not only do we out perform them in PPC Management
techniques, but we also help our clients get great organic rankings in Google so they can get more free traffic.
We normally charge $500-$1000 a month for our Article Marketing Service, but our PPC Clients get it for free.
